Guides for Statistical Thinking

This case study explores how descriptive statistics help online retailers make better business decisions. By applying measures of central tendency: mean, median, mode, and their variants, we uncover insights about sales, refunds, customer behavior, growth, and supplier efficiency, showing how simple statistics can reveal powerful business truths.

Understanding your data starts with knowing its central tendencies. In this blog, we explore Mean, Median, and Mode — what they are, how to interpret them, and why they are essential for making informed business decisions. Whether your data is skewed, normally distributed, or full of outliers, these measures help you uncover the story behind the numbers.